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Bay Area Made, July 2023 | "...showcasing products from 36 of the Bay Area’s finest makers including furniture, [...], art, accessories, and body products – illustrating how they can work together, and how you can live with them. " |
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ARTicles, June 2023 | "A Fragrance-Free Revolution: Heliotrope's Inspiring Skincare Adventure" |
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Grazia (US), May 2023 | "Heliotrope Launches Customizable All-Natural Skin and Body Care Line" |
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Starter Story, May 2023 | "We Have Doubled the Revenue of Our All-Natural Skin Care Products Business" |
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Bay Area Made, February 2023 | "Soy Wax & Shea Butter Massage Candles from Heliotrope don’t just light up the night; they double as a moisturizing massage oil." |
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TrepTalks (podcast), January 2023 | "We Have Doubled the Revenue of Our All-Natural Skin Care Products Business" |
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Bay Area Made, June 2022 | "Argan & Marula Beard Oil from Heliotrope is an all-natural beard oil that keeps facial hair (don’t forget your mustache!) neat and healthy, adding some shine." |
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Beauty Independent, March 2022 | "Jonathan Plotzker-Kelly, founder of natural skincare brand Heliotrope, says sunflower oil works wonders as a base for other ingredients." |
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San Francisco Magazine, February 2022 | "The Mission District’s Heliotrope has four simple rules for ingredients: all-natural, locally made, fragrance-free and sustainable." |
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Bible (UK), November 2021 | "We're super impressed by this product range and we highly recommend you check it out for yourself." |
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Tajmeeli (arabic), November 2021 | "Heliotrope's Olive Leaf & Neroli Moisturizer is based on an ultra-pure natural formula" |
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Starter Story, March 2021 | "How I Started an All-Natural Skincare Line" |
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Bay Area Made, January 2020 | "Natural Mineral Deodorant from Heliotrope has no metals, synthetic ingredients, or preservatives, and will keep you smelling naturally fresh all day" |
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Koeppel Design Holiday Gift Guide, November 2019 | "These Bay Area candles are two gifts in one!... I’ve sniffed them all, Sandalwood and Bergamot, Lavender and Sage are my two current favorites." |
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Working Solutions, June 2019 | "JP began 2010 with a personal quest to find a shower gel that contained no artificial fragrances. He ended up discovering his mission: to create a line of organic, scent-free skin care products..." |
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Timeless Classics For Dad Bay Area Made, June 2019 |
"Say no to sting and yes to soothing... This all-natural, non-greasy aftershave is... perfect for those with sensitive skin." |
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Elle Magazine, October 2018 |
"Heliotrope's Charcoal Face Scrub with lemon & thyme oils & jojoba beads purifies skin + encourages new cell growth!" |
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Oakland Magazine, September 2018 |
"The Oakland outlet of Heliotrope, the SF skincare company, offers high-quality products made in small batches... The cozy shop offers custom blends to cater to your personal needs and refills to cut down on packaging." |
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Beauty Independent, March 2018 |
"Founded by former accountant Naomi Saito, the fledgling SF-based marketplace specializes in providing personalized product recommendations to customers directly from independent beauty brands." |
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Airbnb Travel Guide, 2018 |
"This warm, utilitarian space [is] a very nice mix of locally made goods and great designs from around the world. It’s incredibly well curated. |
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Gift Guide For the Traveler Bay Area Made, December 2017 |
"Heliotrope’s travel size Spray Mist for Body & Home will calm, soothe, and revitalize you and your space." |
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Bay Area Beauty Blogger, September 2017 |
"I can safely say that this daytime face serum is now a staple in my morning skincare routine. In fact, I’m loving it so much that I’ve become really interested in trying several other Heliotrope products," |
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Fifty shades of Valentine’s Day picks The San Francisco Chronicle, February 2017
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"Team Style recommends our favorite V-Day gifts and traditions, from flowers and bubbles, to music to make the mood to ... tacos." |
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SF Clip (Japanese), July 2016 |
"I recommend soap for this brand. No petroleum-based raw materials are used, and the bubbles are thick and fluffy! Made from extra virgin olive oil, coconut oil, essential oils and vitamin E." (translated) |
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Summer beauty: herbal essences and garden inspiration The San Francisco Chronicle, June 2016 |
"With face oils still the rage, Heliotrope has a Frankincense & Rose Geranium Oil to soothe irritated skin... without clogging pores. Omega-3 and -6 fatty restore the face, while its rejuvenating scent restores the mind." |
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Why a Former Good Vibrations Buyer Launched a Skincare Line Racked SF, May 2015 |
"Jonathan Plotzker is 50, but he looks 15-20 years younger. His secret? Moisturizer. A past boyfriend converted Plotzker to the school of proper skincare, and he hasn't looked back." |
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Mother’s Day Gift Guide Remodelista, April 2015 |
"Nourishing Organic Olive Oil Soap contains 85 percent organic ingredients and is made in Northern California by natural beauty products line Heliotrope" |
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38 San Francisco Home Goods Shops to Know Right Now Racked SF, March 2015 |
"There's a killer section of skincare products. |
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Laika Keeps Watch Over Acacia in the Chillest Way Possible Racked SF, March 2015 |
This cattle dog-dachshund rescue sleeps in her bed under a table... When she's not napping, Laika happily accepts ear scratches from strangers... and models a growing selection of bandanas. (Occasionally, her neckwear matches Jonathan's.) |
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7X7 Magazine, March 2015 |
"Until a trip to the barber shop becomes an option, keep dad looking spiffy at home with Heliotrope's large shaving basket, comprised of botanical-rich natural products." |
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Inside Acacia, the Valencia Home Goods Store That's All About the 415 Racked SF, February 2015 |
"A place where good design and good product come together" |
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10 Artisanal Beauty Products to Have On Your Radar Yahoo! Beauty, January 2015 |
"Banish scaly winter hands with this rich and creamy balm, which can be dabbed around eyes as well." |
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Best Locally Made Beauty Products In The Bay Area CBS San Francisco Bay Area, January 2015 |
"The non-gender specific range is free of artificial perfumes. A member of SFMade, Heliotrope supports hiring via the city’s Jobs Now! initiative." |
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Fresh Ideas and Style at FOG Design + Art Marin Independent Journal, January 2014 |
"A cool boutique product" |
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6 Tips for Shaving Skin With Acne Sharpologist, December 2013 |
"... it improves my shaving experience so much that I consider it well worth the price." |
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Square films a commercial at our shop!, August 2013 |
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The Bay Area's Top 100 Shops 2013 SFGate (San Francisco Chronicle), July 2013 |
"These retailers make good roommates for their mutual love of locally made materials like sustainable fibers, organic oils and reclaimed woods" |
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Store Crush: Aggregate Supply Heats Up Valencia Street Shopping Refinery29, December 2012 |
"We highly suggest strolling in" |
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SFGate (San Francisco Chronicle), December 2012 |
"Laika, the store's dog, slowly worked the room" |
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David & Christopher’s Lively Vintage Abode Apartment Therapy, March 2012 |
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Five Cold Weather Skin Solutions From Bay Area Brands 7 x 7, January 2012 |
"Heliotrope... makes all-natural products packed with ingredients from local suppliers." |
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The Yellow Building in SF by Sagan Piechota Architecture Remodelista, January 2012 |
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The Monthly Goods SFMade, September 2011 |
"All natural, with a focus on simple and fresh ingredients, we can't choose which one of Heliotrope's skin care products we like the most!" |
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Refresh Your Fall Beauty Routine With These Fab Local Products Refinery29, September 2011 |
Recommendation: Travel Massage Candles |
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Local Father's Day Gifts Great for Every Dad, All Under $100 7x7, June 2011 |
Recommendation: Shaving Boxed Gift Set |
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7 Valentine’s Day Gifts Good for Guys, Gals and Everyone In Between 7x7, February 2011 |
Recommendation: Hydrating Hand & Body Lotion |
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Store Trek The Noe Valley Voice, September 2010 |
"Many of Heliotrope’s wares sound good enough to eat." |
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Beauty Buzz: Heliotrope Opens in Noe Valley 7x7, June 2010 |
"An aromatherapy bar will allow customers to custom-blend scents for their products, a move that... will make the line appealing to both men and women." |
